{"id":1120,"date":"2018-02-14T16:18:38","date_gmt":"2018-02-14T16:18:38","guid":{"rendered":"http:\/\/peninsula.refresh.gg\/?page_id=2"},"modified":"2022-03-10T14:51:27","modified_gmt":"2022-03-10T14:51:27","slug":"sample-page-2","status":"publish","type":"page","link":"https:\/\/matter.gg\/purple-tuesday-2021\/","title":{"rendered":"Purple Tuesday in Guernsey"},"content":{"rendered":"

Improving the Customer Experience for disabled people<\/h1><\/div>
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We will offer awareness raising and training sessions on: Customer Service tips (including the Hidden Disability lanyard scheme), Web Accessibility and Site Accessibility.<\/p>\n<\/div><\/div><\/div>

View Events<\/span><\/a><\/div><\/div><\/div><\/div><\/div>

<\/span> What\u2019s it all about?<\/span><\/span> <\/span><\/h1><\/div>
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Purple Tuesday is a change programme for organisations of all sizes from all sectors to get involved in, with the common goal of improving the customer experience for disabled people 365 days a year.<\/p>\n

In the UK the #PurplePound<\/a> \u2013 the spending power of disabled people and their families \u2013 is worth a staggering \u00a3274 billion and is estimated to be rising by 14% per year, yet less than 10% of organisations have a targeted plan to access the disability market. In Guernsey thats \u00a3274 million! \u00a0This is not only a huge frustration for disabled people, but is also a huge missed opportunity for organisations who could be benefiting both socially and commercially by accessing the disability market.<\/p>\n

#PurpleTuesday is about creating a step change improvement in the awareness of the value and needs of disabled customers. It is about making the customer experience accessible. Participating organisations will make public commitments (a minimum of one new activity or initiative) to ensure sustainable changes are made. For organisations, this will result in the opening up of products and services to the disability market.<\/p>\n<\/div>

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The consumer spending power of disabled people and their families worth \u00a3274 million in Guernsey (\u00a3274billion in the UK)<\/p>\n<\/div>

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Less than 10% of businesses have a targeted plan to access this disability market.<\/p>\n<\/div>

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The Purple Pound is rising by an average of 14% per annum.<\/p>\n<\/div>

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The consumer spending power of disabled people and their families worth \u00a3274 billion<\/a><\/p>\n<\/div>

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Less than 10% of businesses have a targeted plan to access this disability market.<\/p>\n<\/div>

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The Purple Pound is rising by an average of 14% per annum.<\/p>\n<\/div>

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<\/span> Our Events<\/span><\/span> <\/span><\/h1><\/div><\/div><\/div>
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Breakfast Session<\/span><\/a><\/div><\/div><\/div>
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Leadership Panel<\/span><\/a><\/div><\/div><\/div><\/div><\/div>

<\/span> Get Involved<\/span><\/span> <\/span><\/h1><\/div>
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You can get involved in a number of ways:<\/h3><\/div>